You Have Questions? I Have Answers!
The Key to ranking better is understanding how Search Engines make their decisions about which sites to feature in their results.
Does your site download in less than 3 seconds.
Would you like me to
check it for you?
I specialize in Technical SEO.
This involves optimizing the code and content of sites to increase site rank and conversions.
Frequently Asked Questions About Technical SEO
Technical SEO is the science of looking at your site through Google's eyes and using their tools to measure different aspects of it.
Besides this, it is also looking at the wording of the site and it's meta-tags to optimize it so it's chances of ranking are better.
Many appliance repair business owners do so by embedding a contact form on their homepage, landing pages, and other pages. That way, when a customer submits an inquiry, you quickly receive an alert and can respond via email.
However, if you improve your customer experience even further, you can add a customizable widget to every page to start conversations via text. This communication channel is highly preferred because it's more convenient than email and less intrusive than a call. As the conversation starts, warm leads will be sent straight to your CRM (customer relationship management).
Great appliance repair websites also use best search engine optimization (SEO) practices on each page, like including relevant keywords and making the website mobile-friendly. The more SEO-friendly your site is, the higher it will rank on search engine results pages (SERPs) so shoppers visit your website before your competitors' sites.
Search engines, like Google, strive to provide the best user experience to their users. To achieve this, they take into account several factors when ranking web pages in search results, such as relevance, authority, and user experience. However, download speed is also an essential factor that can affect the ranking of a web page on SERPs (Search Engine Result Pages).
The download speed of a web page refers to the time it takes for the page to load and become fully functional. This speed is critical for the user experience since users today have high expectations for web performance. If a page takes too long to load, users are more likely to abandon it and move on to a competitor's page.
Research has shown that download speed is directly linked to user satisfaction and engagement, which can impact how a web page ranks on SERPs. According to Google, if a web page takes longer than 3 seconds to load, the bounce rate (the percentage of visitors who leave the site after viewing only one page) increases by 32%. Similarly, a 1-second delay in page load time can result in a 7% reduction in conversions.
In addition to user experience, download speed can also impact the way search engines crawl and index a web page. Crawlers, which are bots that scan web pages to gather information, have a limited amount of time to spend on each web page. If a page takes too long to load, crawlers may not be able to fully analyze the page, which can result in lower rankings.
To encourage faster page load times, Google has incorporated page speed as a ranking factor for mobile searches. This means that web pages that load quickly on mobile devices are more likely to appear higher in search results. This is due to the fact that mobile devices often have slower internet connections than desktop devices, so it's even more important to have a fast download speed for mobile users.
To improve download speed, there are several best practices that webmasters can implement. These include optimizing images and other media, using a content delivery network (CDN) to reduce server response time, and minifying code to reduce the page size. By improving download speed, webmasters can improve user experience, increase engagement, and boost their rankings on SERPs.
In conclusion, download speed is a critical factor for ranking well on SERPs. It is essential for providing a positive user experience, as well as for allowing search engines to effectively crawl and index web pages. Webmasters who prioritize download speed will be rewarded with higher search rankings, increased traffic, and more conversions.
Search engines like Google, Bing, and Yahoo are the most common way people find information online, so it's vital to ensure your website ranks well in search engine results pages (SERPs). However, many website owners overlook the importance of web user experience in ranking well on search engines.
What is Web User Experience?
Web user experience (UX) refers to the overall experience that users have while interacting with a website. This includes the ease of use, accessibility, design, functionality, and speed of the website. A positive web user experience ensures that users can easily navigate and find the information they are looking for, without frustration or confusion.
Why is Web User Experience Important for SEO?
Search engines like Google and Bing use complex algorithms to determine the ranking of websites in SERPs. While there are many factors that contribute to a website's ranking, web user experience has become an increasingly important factor in recent years. Search engines prioritize websites that provide a positive user experience because they want to deliver the most relevant and helpful results to their users.
Here are some reasons why web user experience is crucial for SEO:
Bounce Rate
Bounce rate refers to the percentage of users who leave a website after viewing only one page. A high bounce rate indicates that users did not find the website helpful or engaging, which can negatively impact SEO. Search engines view high bounce rates as a sign that a website is not meeting users' needs, and will therefore rank it lower in SERPs.
Dwell Time
Dwell time refers to the amount of time a user spends on a website after clicking on a search result. A high dwell time indicates that users are engaged with the website's content and find it helpful. Search engines view high dwell times as a sign that a website is meeting users' needs, and will therefore rank it higher in SERPs.
Mobile Optimization
With the increasing use of mobile devices, search engines prioritize websites that are optimized for mobile users. Websites that are not mobile-friendly can be difficult to navigate on smaller screens, resulting in a negative user experience. Search engines will therefore rank mobile-optimized websites higher in SERPs.
Accessibility
Search engines prioritize websites that are accessible to users with disabilities. Websites that are not accessible can create a negative user experience for disabled users, resulting in a lower ranking in SERPs.
User Engagement
Search engines prioritize websites that have high user engagement, such as comments, shares, and social media interactions. Websites with low user engagement can indicate that users are not finding the content helpful or engaging, resulting in a lower ranking in SERPs
.Web user experience is a crucial factor in ranking well on search engines. A positive web user experience ensures that users can easily find the information they are looking for, resulting in a lower bounce rate, higher dwell time, and increased user engagement. Search engines prioritize websites that provide a positive user experience, so it's essential to prioritize web user experience when designing and optimizing a website.
What Sets Me Apart As A Technical Consultant?
"The design is not just what it looks like and feels like. The design is how it works"
Steve Jobs
Most SEO's practice off-site SEO and are only concerned about creating backlinks to your site.
But to get the full value and ROI from these efforts requires an on-page SEO specialist like me.
The difference my skill sets make is best explained by the story of my fastest SEO gain which happened overnight! Case Studies
Why Is Download Speed So Important?
Google has two core strategies that drive it's growth. The first is to deliver the most relevant answer to your questions. The second is to do it as quickly as possible.
In fact, many SEO experts estimate up to 31% of your rank is based on how fast your site downloads!
Let's look at it from Google's perspective. Returning an unoptimized site that is going to take 10 times longer to load than it needs to makes them look bad.
Additionally, it also means you're wasting 10 times more bandwidth and 10 times more electricity. Simply put, it is irresponsible design and Google will penalize you for it.